Economy shifts purchasing priorities
June 5, 2009 by Sam NarisiPosted in: Dealers & Channel, In this week's e-newsletter, Latest News & Views
Looks like the economy’s having a big impact on companies’ priorities while buying office equipment.
Price is by far the biggest factor purchasers will consider when replacing their printers, copiers and scanners, according to a recent survey of more than 175 office equipment purchasers by Better Buys for Business. Almost half (47%) of respondents said the biggest thing that will influence their next purchase or lease.
Coming in second was total cost of ownership at 27%. Speed was ranked at the bottom with 4%.
The other factors listed:
- Networking & interfacing capabilities (21%)
- Service guarantee (21%)
- First-hand experience with a brand or product line (19%)
- Dealer relationship (14%)
- User friendly features (13%)
- Brand reputation (12%)
- Feature set (10%)
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Tags: Better Buys for Business, purchasing, survey
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August 17th, 2009 at 8:51 pm
With the economic struggle the world is experiencing, everybody is affected in some point. Thus, we need to keep things secured while we are still earning.