Posted in: In this week's e-newsletter, Latest News & Views, Security
What’s it take to sell the kind of security software that’ll keep a computer safe? A good rap hook might do the trick. At least that’s the thinking over at Symantec, maker of Norton anti-virus software.
They’ve hired venerable rapper Snoop Dogg to be the face of a new contest that asks people to upload two-minute videos of themselves rapping about cybercrime to its new “hackiswack” website.
Yes, that’s right. A whole two minutes of rap about cybercrime.
The site claims the winner will be judged on “originality, creativity and message.” Prize? The winner gets two tickets to a Snoop concert, a Toshiba laptop, and, get this, “the chance to meet Snoop’s ‘mgmt/agent.’”
The site also encourages contestants to “have fun fo’ shizzle.”
Apparently, folks weren’t exactly lining up for their chance to rap about malware, identity theft and other cybersecurity issues. So the far the site has received an underwhelming 22 submissions.
And to make things worse, the site was recently hit by a cross-site scripting attack and had to be taken down for security maintenance.